The Benefits of Direct Insurance

Direct insurance Northern Ireland looks set to				cheaply available.
enjoy a well-earned and long-awaited new lease				What has held back direct insurance Northern
of life that promises to bring it into the				Ireland?
competitive, more reasonably priced modern				These advantages to the consumer that come
world. Residents of the province are already				with direct insurance are, of course, only realised
starting to appreciate the benefits of buying				when insurers actually agree to provide the cover
insurance across a whole range of products direct				requested, in the part of the country in which
from insurers, using the same kind of resources				they live. In the case of Northern Ireland,
that have become well-established on the				unfortunately, many insurers shied away from
mainland.				such business and specifically excluded the
What is "direct" insurance?				provision of many forms of insurance cover for
Direct insurance is a simple way of describing the				those living in the province. The reason for this
way in which insurance is sold directly to				was the actual - or perceived - incidence of
members of the public without the use of				additional risk that reached its height during the
intermediaries. In the recent decade or so, there				"troubles" of the 70s and 80s.
has been an explosion in this sort of buying,				The current prospects
fuelled mainly of course by widespread access to				As peace, order and normality has replaced a
and use of the internet. This has reaped the twin				troubled past, so the prospects for a
benefits of not only increasing competition				normalisation of direct insurance, Northern Ireland,
amongst insurance providers but also of reducing				have improved considerably. More and more
their overhead costs (through operating online)				insurance companies are extending opportunities
and, therefore, making their products more				for the cover of all types of risk.

Ireland

The Benefits of Direct Insurance